Industry:

Accounting

Company size:

50+ employees

Funel size:

5 members

Bloom Accounting

Bloom is a cloud-based accounting and bookkeeping solution provider that offers a range of services to help you manage your finances. They use various technologies such as Xero and Receipt Bank to help you stay tax compliant. Bloom is your one-stop-shop for all your finance department's day-to-day operations. They offer services for small businesses and can assist with tax returns as well.

Bloom Accounting's Goals

They hired us to assist them in establishing connections with small and medium-sized businesses in the UK. Our ultimate goal was to craft a sales strategy that would not only yield positive results but also stand the test of time. To achieve this, we brainstormed and implemented five unique outreach strategies, which we then meticulously tested using A/B testing. They had set their sights on challenging the top accounting firms in their target market. Thanks to Funel outreach strategies, they were able to launch successful campaigns to identify potential customers for their services.

Bloom Accounting's Results

With a keen focus on generating profitable results for our client, we employed innovative approaches to create three distinct sales funnels based on three unique outreach strategies. Leveraging the powerful tools available on LinkedIn Sales Navigator, we established connections with potential clients and monitored the progress of each funnel closely. Through rigorous testing and analysis, we identified two standout strategies that delivered the desired outcomes for our client.

  • We created two solid sales strategies for Bloom Accounting.
  • we conducted a thorough analysis of their ideal customer, creating a clear and detailed buyer persona that would serve as our guide in all future outreach efforts.
  • Developed meaningful connections with their target market. By leveraging our industry expertise and cutting-edge networking tools, we were able to forge strong relationships with the right people, positioning our client for long-term success.
  • Bloom Accounting's Feedback

    They learned about our goals and worked around them to finish the job on time. Their services helped us exceed our sales expectations despite financial constraints. We would definitely recommend funel's services to others and look forward to working with them again in the near future.

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